Building a fashion brand in Seoul

An interview with JC, the founder of Fffpostalservice

As a reminder, Friday’s Weekly Digests are a free publication.

L to R: Kendrick Lamar, Bad Bunny, Lil Baby, and Brent Faiyaz wearing Fffpostalservice

Today’s guest is Jonathan Choe (aka JC), founder and creative director of Fffpostalservice (Future Family Friends Postal Service). Since starting the brand in late 2022 in Seoul, Fffpostalservice has built a…