Building Tao Group
With Noah Tepperberg
Hello from NY -
Excited to share this conversation I had with Noah Tepperberg, who has built one of the few hospitality groups that has shaped the dining and nightlife scene of New York. I wanted to interview Noah because I think it’s remarkable to have built an institutional nightlife business, which seems like an oxymoron itself. One aspect of hospitality that I try to truly understand is longevity, because it’s harder to sustain success than to achieve the initial innings of it. Of course, we dove into that question, plus several other insights from Noah’s entrepreneurial career.
Enjoy,
N
Huge thank you to Peoplevine for sponsoring this episode (and making the podcast possible this year)! Peoplevine is trusted by the best brands in the members club business. Book a free demo to see why at peoplevine.com.
This episode was recorded at NeueHouse Madison Square. NeueHouse is the premier work space in NYC and LA for those in the creative industries. Use code THESTANZA for a special offer when applying for your membership.
Today's guest is hospitality veteran Noah Tepperberg, co-founder of Tao Group Hospitality. Over the course of his 30+ year career in hospitality, Noah and his team have launched several iconic venues, under brands including Marquee, Lavo, Tao, Hakkasan, and many others. Tao Group currently has over 80 branded outlets globally in the broader portfolio. In 2017, Noah and his co-founder’s including his long time business partner and Co-CEO Jason Strauss sold a majority stake in Tao Group to the Madison Square Garden Company, and in 2021 the company acquired 100% of Hakkasan Group creating one of the world’s largest premium hospitality platforms with outlets in over 20 cities. In 2023, the company was acquired by Mohari Hospitality. This conversation highlights Noah's laser focused and disciplined approach to building a highly successful hospitality business that stands the test of time.
Interview Highlights:
The key component to a successful venue
Partnering with institutional groups
Hospitality is a people business
Noah's approach to real estate
Patterns of venues that have done well vs those that haven't
Expanding abroad
Advice for hospitality entrepreneurs
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Ooh, can’t wait to listen to this
Huge interview, Nadine! Can’t wait to listen.